Plans & limits

Every plan's limits in one place — and, just as important, exactly what happens when you reach each one. Short version: your links never stop redirecting because you had a good month.

The limits table

LimitFreeStarterProAgencyBusiness
Price / month$0$5.60$9.99$49$149.99
Tracked links1025100500Unlimited
Clicks per month1,50010,00025,000150,000Unlimited
Custom domains12550Unlimited
Saved QR codes325100500Unlimited
Data retention7 days6 months1 year2 yearsUnlimited
TrackAI messages—30/mo100/mo600/mo6,000/mo
Members per workspace11510Unlimited
Workspaces11515Unlimited

Annual billing is available for all paid plans and saves up to 17%. Your links, clicks, and domains are one pool shared across your personal workspace and every organization you own — see Organizations.

Which plan has which feature

Limits are numbers; these are the features each tier switches on. Every value comes from the same file the API enforces, so this page cannot drift from pricing.

Tracking
Free
Starter
Pro
Agency
Business
UTM tracking
Conversion tracking

Match each sale or lead to the click that caused it.

Postback / server-to-server URL

Record sales from any affiliate network or your own backend.

Send conversions to ad platforms

Forward each sale back to NewsBreak, Taboola, Outbrain, MGID and more, with a secured postback URL and a log of every postback.

Geo, device & referrer analytics
QR code tracking
Tracking pixels
Pinpoint (GPS) links

Ask a visitor to share their exact GPS position. Free accounts can create them and collect locations — the precise coordinates are shown for the first one.

First location only
Link controls
Free
Starter
Pro
Agency
Business
Country blocking
A/B testing & link rotation
Device & OS routing

Send iPhones to the App Store, Android to Play, everyone else to your site — from one link.

Scheduled & expiring links

Set the day a link starts working and the day it stops.

Password-protected links

Visitors enter a password before the link opens.

Retargeting pixels on your links

Fire your own Meta, Google Ads, LinkedIn or Pinterest pixel when someone clicks, so you can retarget traffic you sent to a page you don't own.

Platform
Free
Starter
Pro
Agency
Business
Instant redirects

Paid plans skip the 2-second branded notice page.

2s branded notice
API access

Read endpoints on every plan. Creating and editing links through the API is on Agency and Business.

Read-only
Read-only
Read-only
Full read + write
Full read + write
Outbound webhooks

Signed HTTP POST when a link is clicked, created, updated or deleted.

CLI

Manage links and pull analytics from a terminal or CI job.

Read-only
Read-only
Read-only
Full
Full
MCP server for AI agents

Connect Claude, Cursor or any MCP client to your link data.

Read-only
Read-only
Read-only
Full
Full
CSV export
Support
Community
Email
Email
Priority
Priority

What happens at the link limit

  • Creating a new link is blocked — this covers all link types: regular links, pixels, and pinpoint links
  • Every existing link keeps working and keeps collecting analytics
  • Deleting links frees slots immediately — you can create again right away, no waiting

What happens at the click limit

On paid plans

  • Nothing breaks: your links keep redirecting and analytics keep recording past the cap
  • You get an email warning at 80% of the cap and another when you reach it
  • If you regularly exceed your cap, the next tier is the honest fix

On the free plan

  • Your links keep redirecting — your audience is never turned away at the cap
  • Your dashboard shows an upgrade wall: at the cap, analytics access is paused until you upgrade or the month resets
  • As an abuse safeguard, if traffic keeps flooding in far past the cap (4× the monthly limit), redirects stop until the reset. Normal use never gets near this

When the monthly counter resets

  • Free plan: on the 1st of each calendar month
  • Paid plans: on your billing-cycle day — the day of the month your subscription renews, not the 1st. Annual subscribers still get their monthly quota refreshed every month

Unused clicks don't roll over. Your current usage is always visible on the dashboard usage card.

Data history (how far back you can look)

  • The history limit is a viewing window, not a deletion schedule: on the free plan you see the last 7 days of clicks; older data is out of view
  • Upgrading extends the window and your older data comes back into view — up to the new plan's range

What happens at the domain limit

  • Adding another custom domain is blocked until you upgrade or remove one
  • Connected domains keep resolving and serving your links

The free-plan redirect notice

Here's the honest trade of the free plan: clicks on free-plan links show a small branded page for about 2 seconds before reaching the destination. It names the destination, offers a Continue now button that skips the wait, and then forwards automatically. The click is counted either way.

  • All paid plans redirect instantly — a standard 302 with no interstitial. So does the 7-day trial
  • The notice never runs twice — the button links straight to the destination, so no double-counted clicks
  • If a clean, instant redirect matters for your use case (ads, deep links, picky platforms), that's the main practical reason to go paid

The 7-day trial

  • New accounts start with 7 days of Pro — full Pro limits, instant redirects, TrackAI included
  • When it ends, nothing is deleted: your account moves to free-plan limits, links keep redirecting, and anything over the free caps is kept but locked for management until you upgrade

Downgrades in general

Moving to a smaller plan never destroys data:

  • Links over the new cap keep redirecting; you manage the ones within the cap
  • Analytics older than the new history window go out of view, not away
  • Organizations and members over the new caps are frozen or suspended, not deleted — upgrading restores them (details)

FAQ

Do pixel hits count as clicks?

Yes — pixel hits and link clicks draw from the same monthly quota, and pixels count toward the link limit.

Do bot clicks eat my quota?

No. Known bots and crawlers are filtered before recording, and scanner-like traffic patterns are excluded from your usage count.

Where do I see my current usage?

The dashboard shows a usage card with links, clicks, and domains against your plan's limits, plus the reset date.

Which limits apply inside an organization?

The org owner's. Everything created in an org counts against the owner's pool, regardless of which member created it.

How do I upgrade or change plans?

Settings → Billing, from your personal workspace. Plan changes are prorated by Stripe.

Next steps

Need help?

Questions about plans or limits? Contact us at [email protected]