Complete link tracking platform

Link tracking that shows you everything

Track any link with real-time click analytics. See who clicks, where they are, what device they use, and whether they convert. Free link tracking for marketers, creators, and businesses.

No credit card required. Free plan includes 10 links & 2,500 clicks/month.

Everything you need for link tracking

Every tracked link comes with these features — all included on the free plan.

Click Analytics

Total clicks, unique visitors, and click trends over time. See exactly who's engaging with your links.

Geographic Data

Country, region, and city for every click. Know where your audience is located around the world.

UTM Tracking

Automatic capture of utm_source, utm_medium, utm_campaign, utm_term, and utm_content parameters.

Conversion Tracking

Track when clicks turn into signups, purchases, or any custom event on your website.

Custom Domains

Use your own branded domain (go.yourbrand.com) with automatic SSL. Free plan includes 1 domain.

QR Code Generation

Generate QR codes for any tracked link. Choose your domain and download as high-resolution PNG.

Real-Time Dashboard

See clicks as they happen. Live dashboard with auto-updating analytics and world map.

REST API

Create links, fetch analytics, and integrate link tracking into your tools programmatically.

How link tracking works

1

Create a tracked link

Paste any URL into Track Link. Get a short, trackable URL with analytics built in. Customize the slug and choose your domain.

2

Share it anywhere

Use your tracked link in emails, social media, ads, QR codes, or anywhere you share URLs. Every click is automatically recorded.

3

View analytics in real time

Open your dashboard to see clicks, locations, devices, referrers, and UTM data. Filter by date range, export data, and track conversions.

Link tracking questions

What is link tracking?

Link tracking is the process of monitoring clicks on URLs to understand who is clicking, when, where, and from what device. It works by creating a redirect URL that logs click data before sending the visitor to the destination. Track Link makes link tracking simple with a free tool that captures geographic data, device info, UTM parameters, and conversions.

How does link tracking work?

When you create a tracked link, visitors are briefly routed through our servers (in under 50ms) before reaching the destination. During this redirect, we capture the visitor's country, city, device, browser, referrer, and UTM parameters. All data appears in your real-time analytics dashboard.

Is link tracking free?

Yes. Track Link offers free link tracking with 10 tracked links, 2,500 clicks per month, 1 custom domain, UTM tracking, conversion tracking, QR code generation, and API access. No credit card required. Paid plans start at $9.99/month for higher limits.

What's the difference between link tracking and URL shortening?

URL shortening just creates a shorter URL. Link tracking goes further — it records every click with analytics data including location, device, referrer, and UTM parameters. Track Link does both: creates short URLs and tracks every click with full analytics.

Can I track links from email, social media, and ads?

Yes. Tracked links work everywhere — email campaigns, social media posts, paid ads, QR codes, SMS, and print materials. Create separate tracked links for each channel and compare performance in your dashboard.

What link tracking data do I get?

Every click records: timestamp, country/region/city, device type (desktop/mobile/tablet), browser, operating system, referrer URL, UTM parameters (source, medium, campaign, term, content), and whether it's a unique or returning visitor.

How is Track Link different from Bitly?

Track Link includes custom domains, UTM tracking, conversion tracking, QR code generation, and API access on the free plan. Bitly charges $29/month for most of these features. Track Link is the best free alternative to Bitly for link tracking.

Start tracking your links

Free link tracking with click analytics, custom domains, UTM tracking, and QR codes. No credit card required.

Get started free