The free Rebrandly alternative

Track Link vs Rebrandly

Looking for a Rebrandly alternative that does not lock branded links, custom domains, and the API behind a $13 per month paywall? Track Link gives you all of it on a free plan, plus conversion tracking that Rebrandly does not offer at any tier.

Below you will find a full feature-by-feature comparison, a pricing breakdown, a step-by-step migration guide, and answers to the most common questions about switching from Rebrandly.

The short version: why marketers pick Track Link over Rebrandly

Rebrandly built its brand around branded short links — URLs that use your own domain instead of generic shorteners. The product works well, but the pricing is aggressive: the free plan caps you at 10 lifetime links, blocks custom domains, and removes API access. To get any of the features that made you choose Rebrandly in the first place, you have to pay at least $13 per month.

Track Link takes the opposite approach. The free plan includes 1 custom domain, 10 active links, 2,500 clicks per month, full UTM and click analytics, conversion tracking, and complete API access. The paid Pro plan starts at $9.99 per month, which is less than Rebrandly's cheapest paid tier and includes more links, more domains, and conversion tracking that Rebrandly does not offer at all.

If you are searching for a free Rebrandly alternative, an open Rebrandly competitor, or simply a cheaper way to run branded short links with proper attribution, Track Link is built for exactly that use case.

Feature comparison

Track Link vs Rebrandly: feature-by-feature

Every feature that matters for branded link tracking, side by side. Free plans compared first; paid plans broken down further below.

Feature
Track Link
Rebrandly
Starting price
Free ($0/mo)
Free (limited) / $13+/mo
Free links
10 links
10 links (lifetime)
Free clicks/month
2,500
5,000 (then capped)
Custom domains on free
1 included
Not included
Branded short links
Paid only
UTM tracking
Limited on free
Conversion tracking
API access
Free, full access
Paid plans only
Click analytics
Geo, device, browser, referrer
Basic on free
QR code generation
Custom slugs
Bulk link creation
Paid only
Link expiration
Paid only
Password-protected links
Paid only
Real-time analytics
Paid only
Automatic SSL
Open source friendly pricing

Pricing

Pricing: Track Link vs Rebrandly

A direct comparison of what each tier costs and what you actually get for the money. Track Link is meaningfully cheaper at every comparable level.

Tier
Track Link
Rebrandly
Free
10 links, 2,500 clicks/mo, 1 custom domain, full analytics, API
10 lifetime links, 5,000 clicks/mo, no custom domain, no API
Entry paid
$9.99/mo - 1,000 links, 50K clicks, 5 domains
$13/mo Starter - 1,500 links/yr, 1 domain
Pro / Mid
Pro plan - higher limits, priority support
$39/mo Pro - 5,000 links/yr, 5 domains
Top tier
Custom enterprise pricing
$99+/mo Premium - 15,000 links/yr

Pricing reflects publicly listed plans as of 2026. Always check the current vendor pricing before committing.

Why switch

Why switch from Rebrandly to Track Link

Six concrete, specific reasons teams move from Rebrandly to Track Link.

Branded links without the price tag

Rebrandly is built around branded links but charges $13/month or more for custom domains. Track Link includes 1 custom domain on the free plan, so your branded short links are live without any subscription.

Full analytics on the free plan

Track Link includes geographic data, device and browser breakdown, referrer tracking, UTM parameter capture, and a real-time dashboard. Rebrandly limits most analytics to paid tiers, even basic charts.

Conversion tracking Rebrandly does not offer

Rebrandly does not provide first-class conversion tracking on any plan. Track Link includes it free, so you can attribute signups, sales, and other goals back to specific links and UTM combinations.

Free, full API access

Need to script link creation or integrate with your CRM, CMS, or marketing automation tool? Track Link offers a complete REST API on the free plan. Rebrandly's API is paid-only.

Simple custom domain setup

Add a single CNAME record pointing to cname.gettrack.link and your branded domain is live with automatic SSL — usually under five minutes. No support tickets, no DNS gymnastics.

Cheaper at every paid tier

When you do upgrade, Track Link's Pro plan starts at $9.99/month, which is less than Rebrandly's cheapest paid plan and includes more links, more domains, and conversion tracking.

Transparent free-tier limits

Track Link advertises 10 active links and 2,500 clicks per month — both renew. Rebrandly's free plan is 10 lifetime links, which means once you hit ten, you stop unless you pay.

Built for attribution, not just shortening

Track Link is a tracking platform first, with UTMs, conversions, and link analytics designed for marketers measuring channel ROI. Rebrandly is primarily a branded-shortener with analytics added on top.

QR codes included

Every Track Link short link comes with a free QR code, ready to download for print, packaging, or events. Combined with conversion tracking, you can attribute offline campaigns end-to-end.

Migration guide

How to migrate from Rebrandly to Track Link

A practical, step-by-step migration plan you can complete in an afternoon.

  1. 1

    Export your existing Rebrandly links

    From the Rebrandly dashboard, export your link list as CSV — or pull all links via their API if you have it enabled. You will want the slug, destination URL, and any tags or notes you have attached. This becomes the source of truth for your migration.

  2. 2

    Create a free Track Link account

    Sign up at gettrack.link/login. The free plan includes 10 active links, 2,500 clicks per month, 1 custom domain, conversion tracking, UTM analytics, and full API access. No credit card required.

  3. 3

    Recreate your highest-volume links first

    Most marketers find that 80% of clicks come from 20% of links. Recreate that top 20% in Track Link with the same custom slugs so URLs remain consistent. Use the bulk import or API for speed if you have many links.

  4. 4

    Connect your custom branded domain

    In Track Link, go to Settings → Domains, add your branded domain (for example, go.yourbrand.com), and add a CNAME record pointing to cname.gettrack.link. SSL is provisioned automatically. Most domains verify within minutes.

  5. 5

    Update active campaigns to the new short URLs

    Swap the new Track Link branded URLs into any active email campaigns, social posts, ad placements, and printed materials going forward. Existing Rebrandly links keep working, so there is no rush — only new traffic switches.

  6. 6

    Wire up conversion tracking

    Track Link's conversion tracking lets you attribute signups, sales, or any goal back to a specific click and UTM combination. Add the conversion endpoint call to your thank-you page, signup webhook, or order confirmation. This is the feature Rebrandly does not offer at any plan tier.

  7. 7

    Monitor and decommission old links

    Once your new links are taking the bulk of traffic, you can either keep your Rebrandly links live as fallbacks or set them to redirect to the equivalent Track Link URL using Rebrandly's destination editor. Either approach works; the redirect path lets you eventually cancel Rebrandly entirely.

Tip: If you are managing more than a few hundred links, use the Track Link API to bulk-create everything from your exported Rebrandly CSV. See the links API docs and the link tracking API guide for an end-to-end script.

Before and after

Same branded experience, no monthly bill

A branded short link from Rebrandly looks identical to a branded short link from Track Link — your customer experience does not change. What changes is what is happening behind the scenes: real conversion attribution, deeper analytics, free API access, and zero subscription cost on the free plan.

  • Same custom branded domain
  • Same custom slug structure
  • Same automatic SSL and uptime
  • Plus conversion tracking, UTM analytics, and API access
  • Plus a free QR code for every link
Get started free

Rebrandly (before)

go.yourbrand.com/spring-sale

Custom domain, but $13+/mo and no conversion tracking

Track Link (after)

go.yourbrand.com/spring-sale

Same domain, $0/mo, plus conversion tracking and API

Use cases

Who should switch from Rebrandly to Track Link?

Solo founders and indie marketers

If you are running campaigns yourself and only need a handful of branded links per month, Rebrandly's lifetime 10-link free cap will block you almost immediately. Track Link's renewable monthly limits and 1 free custom domain are a much better fit at this stage.

Marketing agencies managing client domains

Agencies typically need multiple branded domains across multiple clients. Track Link's Pro plan includes 5 domains for $9.99/month — Rebrandly's $39/month Pro tier matches that domain count but costs four times as much.

Developers who need a programmatic shortener

If link creation is part of an automated workflow, Track Link's free API access is the deciding factor. Rebrandly only offers API access on paid plans, which makes prototyping or running internal tools more expensive than it needs to be.

Marketers who care about conversion attribution

Branded links look professional, but if you cannot attribute revenue back to them, you are guessing. Track Link's free conversion tracking lets you measure real ROI on every link — Rebrandly does not offer this on any plan.

Teams running QR code campaigns

Every Track Link short link comes with a QR code for free. Combined with conversion tracking, this turns offline campaigns (print, packaging, events) into measurable channels. Rebrandly offers QR codes too, but without the free conversion layer.

FAQ

Rebrandly alternative FAQ

The most common questions teams ask before switching from Rebrandly.

What is the best free Rebrandly alternative in 2026?

Track Link is the best free Rebrandly alternative in 2026 for marketers who need branded short links without paying $13/month. Track Link includes 1 custom domain, 10 active links, 2,500 clicks per month, full UTM tracking, conversion tracking, and complete API access on its free plan. Rebrandly's free tier limits you to 10 lifetime links with no custom domain and no API, pushing every meaningful feature behind paid plans starting at $13 per month.

Is Track Link a good Rebrandly alternative for branded short links?

Yes. Branded links are Rebrandly's main selling point, but they require a paid plan. Track Link includes 1 custom domain on the free plan, so you can build branded short links like go.yourbrand.com/spring at no cost. The setup is straightforward: add a single CNAME record pointing to cname.gettrack.link and your domain is verified with automatic SSL, usually in under five minutes. You get the same branded experience Rebrandly markets, but without the monthly bill.

How does Track Link's free plan compare to Rebrandly's free plan?

Track Link's free plan includes 10 active links, 2,500 clicks per month, 1 custom domain, conversion tracking, UTM analytics, geographic and device data, full API access, and QR code generation. Rebrandly's free plan offers 10 lifetime links (not monthly), 5,000 clicks per month, but blocks custom domains, the API, link expiration, and most analytics behind paid plans. If you need anything beyond basic shortening, Track Link is the more capable free option.

Does Track Link offer conversion tracking like Rebrandly?

Track Link includes conversion tracking on the free plan. You can fire a conversion event whenever a user signs up, completes a purchase, or hits any goal you care about, then attribute it back to the original click, UTM source, campaign, and link. Rebrandly does not currently offer first-class conversion tracking on any of its plans. If measuring real ROI from your branded links matters to you, Track Link is the only option of the two with that capability.

Can I migrate from Rebrandly to Track Link?

Yes, migrating from Rebrandly to Track Link is straightforward. Export your link list from Rebrandly (or pull it via their API), recreate the links in Track Link with the same custom slugs, point your branded domain at cname.gettrack.link via a CNAME record, and update any existing campaigns to use the new short URLs. Existing Rebrandly links will continue resolving on Rebrandly's servers, so you can switch new campaigns over while older links keep working until you redirect them.

Why is Rebrandly more expensive than Track Link?

Rebrandly's pricing is built around the assumption that custom domains and branded links are premium features. Their cheapest paid plan is $13/month for 1,500 links per year on a single domain, and most useful capabilities (API, advanced analytics, link expiration, password protection) sit on $39+ per month tiers. Track Link bundles custom domains, full analytics, and API access into the free plan, with paid upgrades starting at $9.99/month for higher volume, which makes it materially cheaper at every comparable tier.

Does Track Link support API access on the free plan?

Yes. Track Link offers full programmatic API access on the free plan, so developers can create, update, fetch, and delete links from code, retrieve click and conversion data, and integrate link generation into any workflow. Rebrandly restricts API access to paid plans, which is a frequent complaint from teams that want to automate link creation. If you need to script or integrate link tracking, Track Link is the more developer-friendly choice on the free tier.

Is Track Link safe and reliable compared to Rebrandly?

Yes. Track Link runs on production-grade infrastructure with HTTPS by default, automatic SSL provisioning for custom domains via Cloudflare, real-time click logging, and abuse protection. Both services offer reliable redirects with high uptime; the differences come down to features and pricing. Track Link is also more transparent about its free-tier limits: there are no surprise lifetime caps, hidden link expiration windows, or features that disappear after a trial.

Ready to switch from Rebrandly?

Branded short links, custom domains, full analytics, conversion tracking, and API access — all on a free plan. Track Link is the Rebrandly alternative that does not paywall the features you came for.

Start tracking for free

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